Want to grow your business? You need to attract and retain the right people. The key to doing that, is an effective Employer Brand.
Growing companies who use Clinch adopt a pro-active approach to employer branding and recruitment even when they are not in hiring mode. Using Clinch, they create dynamic and engaging careers, team, and about us pages to communicate to prospective candidates, everything that’s great about working for their company. They continually add to their candidate pool and build relationships with the future people they want to hire.
Start benefiting from an effective Employer Brand now.
- Up to 50% lower cost per hire *
- Better quality of hire
- Reduced time to hire
- Better staff retention rates
- Drives revenue growth
- Control what’s being said about your company
- Build relationships with people you want to hire in the future
5 Easy Steps to a Great Employer Brand with Clinch
Step 1: Showcase Your Team
Why? Clinch puts your team front and center in your employer branded content. On the dedicated "Team" page, prospective candidates can see who they will be working with.
How? Navigate to your “Team” page in Clinch to add the rest of your team quickly and easily.
Be sure to assign a "Company Contact" on your "Company Details" page. This person will act as the main point of contact for any correspondence from Clinch regarding your company account.
Download the Clinch camera app to capture and upload images of your team and workplace directly to the Clinch Gallery. Then, select your favourites to feature on your careers page.
Step 2: Build Awesome Careers Pages
Why? Engaging careers pages are an integral part of communicating a strong employer brand.
- 31% of candidates are looking for information on “culture” and “diversity.”
- 48% of all candidates try to figure out whether your company has the “values” they like. **
How? We’ve done some of the work and provided a basic profile page to help get you started.
To ensure your company stands out as a great place to work, you’ll need to add content of your own: imagery, descriptive copy, and team member quotes — anything that will offer candidates an informed view of life at your company.
The aim here is to communicate the reasons why a prospective candidate would want to work with you and your team.
FACT: Retention of team members hired via career pages is 100% higher than those sourced via jobs boards. A small amount of effort now will deliver huge benefits in the long-term.
Step 3: Advertise Your Jobs
Why? Save time by managing your jobs and candidates in one place, and reach millions of job seekers at no extra cost.
How? We've partnered with Indeed, SimplyHired and Recruit so you don't have to waste time cutting and pasting jobs into job sites. Create and share your open positions on Clinch, and with a single click, post to multiple other jobs boards, too.
Step 4: Start Social Recruiting
Why? Even when they are not actively hiring, companies using Clinch are continually adding to their candidate pool - building, cultivating, and educating their own talent community.
Starting the conversation earlier leads to faster, cheaper hiring in the long-run, while promoting a strong employer brand increases staff engagement and reduces churn.
How? Use the Clinch auto-promote tool to schedule automated sharing of your content across your favorite social networks and establish yourself as an employer of choice with the industry's top talent.
A couple of clicks is all it takes to amplify your employer brand and engage more candidates, more often.
Step 5: Embed and Manage Your Content
Why? Your company website is the best channel for communicating your employer brand. Take advantage of existing traffic and turn visitors into prospective candidates by embedding your branded pages into your company site.
How? Navigate to “Integrations," copy and paste the embed code into your own site, and you’re good to go! No further technical assistance needed.
Changes made via the Clinch platform will dynamically update everywhere you have published content.
Get in Touch
Clinch was created to improve the hiring experience for company and candidate alike. When it comes to customer feedback, we’re all ears, so please don’t hesitate to get in touch with any questions or comments. Drop us a line and we promise you'll hear back from an actual person who actually worked on building our software.
For more on the Clinch startup program, check out our FAQ page.
* "What's the Value of Your Employment Brand?"(LinkedIn)
** Predictions for 2015: Redesigning the Organization for a Rapidly Changing World, January 2015 Research Report, by Josh Bersin