In what’s becoming an annual tradition of ours, Clinch is delighted to reveal its 17 Top EB influencers for 2017. This year, we’ve zoned in on people who consistently share relevant and engaging content on employer branding best practices, and or those who excel at promoting their own organisation’s employer brand.
In no particular order, here they are. Enjoy!
1. Ambrosia Vertesi | @hambrody
Ambrosia is VP People at Duosec and Co-Founder (along with Lars Schmidt) of HR Open Source. She is passionate about storytelling, social HR, and employer branding, among other things, and proudly admits to "nerding out" on these topics a lot.
Follow her on Twitter for a lesson in how to embrace and transparency in your employer branding efforts!
2. Will Staney | @willstaney
Former Head of Global Talent Acquisition at Twilio and Glassdoor, Will is now the Founder of Proactive Talent Strategies, LLC, a consulting company focused on Talent Acquisition Strategy, Employer Branding, OnDemand Recruiting, and Training.
Will is an influential voice in the HR and recruiting space and speaks regularly on new media marketing, recruiting, and employer branding. Follow him for quality content relating to all of the above, and more!
3. Monica Jarvis | @MonicaRecruiter
Monica is a University Recruiter at Best Buy. A new addition to the roster of influencers we know and love, her passion for employer branding and recruitment marketing, as well as her effective social promotion of her own organisation as an employer, put her on the Clinch radar.
4. Todd Wheatland | @ToddWheatland
Todd is Global Head of Strategy at the Content Marketing Agency of the Year, King Content. He is also an author and speaker, specialising in content Marketing, social media, HR, and employer branding. This guy knows good content: apply the info he imparts on Twitter to your recruitment marketing efforts for a stronger, more effective employer brand.
5. Allison Kruse | @AllisonAKruse
Allison is Senior Manager, Social Media and Talent Acquisition at Kforce, specialising in employer branding, marketing, and digital strategy. Allison indulges her passion for leveraging social media and digital strategies to optimize talent acquisition and employer branding on a daily basis. Follow her on Twitter for recruiting industry content and conversation, as well as great insights into what it's like to work for Kforce.
6. Lars Schmidt | @Lars
Founder of Amplify Talent, Co-Founder of HR Open Source, and a global keynote speaker, writer, and author "sharing views and insights around the intersection of talent, culture, brand, digital engagement, and technology," Lars is a long-time friend of Clinch's.
A leader in his field, Lars is definitely one to follow on Twitter. Plus, there's the added bonus of catching his hilarious #DispatchesFromDadland, too!
7. Stacy Zapar | @StacyZapar
As well as being the Founder of Tenfold, Stacy is a consultant, trainer, speaker, and industry leader in the areas of employer brand, sourcing, and social recruiting. With client companies including Netflix, Amazon, Booking.com, Virgin America, Best Buy, and many others, Stacy's reputation precedes her.
Follow her on Twitter for stellar curated content on sourcing and employer branding, as well as Stacy's own articles, webinars, and tips.
Thanks, Amy! So happy you liked it. :) https://t.co/i2rgAOFyT9— Stacy Donovan Zapar (@StacyZapar) December 2, 2016
8. Lane Sutton | @LaneSutton
Lane is a marketing and employer brand strategist, speaker, and digital native. Passionate about connecting people with brands through content, strategy, and storytelling, Lane currently handles social media and global talent acquisition marketing for Disney. He also features on RichTopia.com's list of Top 100 Most Powerful Young Entrepreneurs (Under 25) and is certainly one to watch.
9. Jenny DeVaughn | @JennyDeVaughn
Jenny is Senior Director, Internal Communications at ADP. In her previous role with the company, she led Employer Brand and Marketing, driving strategies for employment branding, digital, mobile and social media that set the company apart as an employer of choice. An authoritative voice on employer branding, social media, marketing, and communication, Jenny has spoken at events including SXSW and LinkedIn Talent Connect, and her comments have featured in The Wall Street Journal, the Atlanta Business Chronicle and on NBC.
Follow Jenny on Twitter for insights and inspiration on branding, social media, marketing, and communication.
10. Richard Mosley | @RIMOSLEY
Richard is Global Vice President of Strategy at Universum and the author of Employer Brand. His personal passion is "to explore and promote the potential of employer brand management to help organisations attract, retain and get the very best from the talent they need to meet their business goals."
Richard is the brains and voice behind some of the best content on employer branding out there. Follow him on Twitter for links to his latest articles and projects as well as related content by others.
11. Sarah Brennan | @ImSoSarah
Sarah is a recruiting and engagement strategist, HR tech analyst, speaker, and consultant. She knows employer branding, and works with corporate HR teams to build innovative talent acquisition strategies focused on quality of hire and retention through best in class candidate experience & employment branding strategies combined with innovative technology approaches. At the time of writing, Sarah is Principal Consultant, Talent Acquisition at Cornerstone OnDemand.
12. Bryan Chaney | @bryanchaney
Bryan is a talent branding and attraction strategist who loves "helping brands reach the talent that they need to grow, by telling their story better." He has worked at IBM, Twilio and currently leads employment brand for corporate recruitment at Indeed.
Follow Bryan for insights into life at Indeed, as well as more general content on topics including (but not limited to) recruitment marketing and advertising, candidate relationship management and employment branding.
13. Audra Knight | @media2knight
Audra is a self-proclaimed "Employment Brand Boundary Breaker" and "change enthusiast" who loves to connect, engage and share information and insights on social recruitment, recruitment marketing, employer branding, and more.
Currently a recruitment marketing strategist at Tenable Network Security, Audra is also the co-host of The #SocialRecruiting Show.
14. Craig Fisher | @Fishdogs
Craig Fisher leads employer branding at CA Technologies. His digital branding methods have been adopted as best practices by companies like Linkedin, Zappos, YUM! Brands, Hootsuite, + many more. He's the author of Inbound Recruiting, and a popular keynote speaker at tech, social media, HR / recruiting, and sales conferences worldwide.
Did you know? Craig created the first Twitter chat for recruiters, and partnered in the first Linkedin certified training company in N. America.
15. Susan LaMotte | @SusanLaMotte
Susan is the Founder and CEO of Exaqueo, a workforce and employer brand consultancy. With more than 20 years' experience in culture, brand, and talent work, Susan and Exaqueo excel at helping companies learn who their employees are and how they think and feel so they can build more effective employer brands and talent strategies.
Follow Susan for access to the types of industry insight and content she also shares with the likes of the Wall Street Journal, Inc., CBS Radio, Forbes, the New York Times, Oprah Radio, The Washington Post and more.
16. Matt Charney | @mattcharney
Matt is Editor in Chief at RecruitingDaily and RecruitingBlogs. A self-proclaimed "HR & Recruiting Nerd," he previously served in marketing leadership roles for global HR Technology companies including Talemetry, Cornerstone OnDemand, and Monster Worldwide.
Matt is a master at crafting and sharing intelligent and authentic content as a means of shaping and promoting his own personal brand. Just check out his Twitter to see what we're talking about.
17. Celinda Appleby | @celly_app
Celinda is Global Digital and Social Media Manager at Nike. Previously Head of Employer Branding for Oracle’s Global Recruiting organization, Celinda is passionate about recruiting, sourcing, marketing, and branding. An engaging and insightful speaker, her recent appearances include SHRM Talent, LinkedIn Talent Connect, Employer Branding Strategies Conference, Glassdoor Summit, Social Recruiting Strategies Conference and more.
Follow her for quality articles, lively exchanges, and and some pretty stellar animated GIFs.
Thanks for stopping by! Before you go, be sure to stock up on the tools you need to ensure more effective recruiting in 2017: click here to download our free guide to creating a candidate persona.