Making Great Employee Videos & Winning Approval to Use Them

KC Donovan

The Recipe

  • 3 x Company topics/questions any employee will have positive things to comment on
  • 15 x Employees prone to sharing opinions
  • 1 x Email requesting employees to share opinions/comments
  • 1 x Smartphone video camera
  • 1 x Spreadsheet column full of recurring Glassdoor comments
  • 1 x Spreadsheet column listing the employee transcribed answers
  • 1 x Video editing software (simple to use iMovie, WeVideo, MovieMaker, etc.)
  • 1 x Executive or Sr. Management decision maker
  • 1 x Company career page
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Topics: Inbound Recruiting, employee generated content, video