How to build better job descriptions

Maura McElhone

Job descriptions: the cornerstone of almost all recruitment-related activity, and yet, a piece of content that is all-too-often overlooked and underutilised.

When there's a position that needs filled, it's easy —too easy— to roll out and recycle the same job description that was used last time around. Those who do, operate not only on the assumption that "what worked before will work again," but that they're saving time, too, by avoiding the laborious approval process that's often required for new content.

But don't fall into the trap of thinking that recycling a previously-used JD is an exercise in recruiting efficiency. It's not.

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Topics: Recruitment Marketing, Employer Branding, recruiting content, job descriptions